The Kleinmester Exhibition. Dürer’s legacy in the Mariano Moret collection, gathers the work of not so known masters, who were engravers that worked in Nuremberg, around the genius master of German Renaissance, Albrecht Dürer. The exhibition took place in the Fine Arts Museum of València, May 17th to July 29th, 2018.
Unit Experimental was in charge of the design and exhibition concept, visual identity, graphic design of the exhibition, as well as the interactive development of the educational material which employed technology to expand unknown aspects of the work of these masters. Augmented reality, virtual reality and gamification were the cherry on the cake of this exhibition, which proved to be a powerful combination of tradition and avant-garde.